Built from inside the gym
Coaching Explained didn't start as a startup idea. It started as a coach trying to solve a real problem at their own gym — and realizing the solution could help a lot more gyms than just theirs.
Our Mission
Make quality coaching education accessible to every gymnastics gym
Right now, too many gyms rely on verbal walkthroughs, scattered PDFs, and shadowing to train their coaches. It's inconsistent, hard to track, and puts both athletes and coaches at risk. We're here to replace that with something structured, engaging, and built specifically for gymnastics.
Our Vision
A standard of coach training that raises the bar for the entire sport
When coaches learn better, athletes perform better and stay safer. We want Coaching Explained to become the go-to training system for gymnastics gyms — starting with the basics and growing into a platform that covers everything a coach needs to know.
The story
Part of the job was developing training videos — content that could help the gym's coaching staff learn more efficiently and consistently. The videos themselves worked fine. The problem was retention. Coaches would watch, nod along, and then not actually apply what they'd seen. Or worse, directors had no way to know whether coaches had watched at all.
The missing piece was engagement. A video that pauses and asks you a question is a fundamentally different experience from one you passively sit through. In 2025, that idea became Coaching Explained — a platform where the questions are built directly into the video, not tacked on at the end.
It started as an internal tool for one gymnastics program. The results were clear enough that it made sense to build it into something any gym could use. The platform is still early, still growing, and still deeply focused on gymnastics — but the core idea works for any sport or business where structured coaching education matters.
What drives us
These are the things we care about — and the reasons this platform exists.